Karina Birch

Rocky Mountain Soap Company, CEO

Karina Birch is the co-owner and CEO of Rocky Mountain Soap Company; a Canadian natural cosmetic brand rooted in purpose and place. Karina founded the company in 2000 alongside her husband, Cam Baty, in the small mountain town of Canmore, Alberta.

What began as a modest shop with just two employees has grown into a trusted brand with 14 retail stores and more than 200 handcrafted everyday essentials—all made with natural ingredients and a commitment to sustainability.

Karina holds a Business degree from the University of Alberta and completed the Owner/President Management program at Harvard Business School. Her leadership is grounded in authenticity and heart, fostering a workplace culture that values creativity, resilience, and environmental responsibility.

Beyond the business, Karina is a dedicated community builder. She actively supports organizations such as Girls Forward and Spirit North, which empower girls and Indigenous youth through sport. She also serves on the board of the Canmore Hospital Foundation and volunteers with Parks Canada.

Karina’s work reflects her belief that business can be a force for good—rooted in nature, guided by values, and built to uplift both people and place.

Workshops

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Other speakers & attendees

Jeff Loomis

Momentum

Jeff works as the Executive Director of Momentum - a change-making organization that combines social and economic strategies to reduce poverty in Calgary. Momentum partners with people living on lower-incomes to get good jobs, create their own job through self-employment and save money to build their assets.

Randy Poon

Purpose and Performance Project

Chief Story Officer and Founder of the Purpose and Performance Project, a consulting and coaching collaborative that helps leaders and organizations align purpose with impact.

Jenna Walsh

Elevated Escapes

Owner of Elevated Escapes, Social Business Coordinator with Be Local YYC, and Co-founder of GOT Foundation

Philip Lozano

Be Local YYC

Manager of Be Local YYC, with almost 10 years of experience working in social enterprise, with a focus on community and grassroot initiatives

Barb Rallison

StartWork

Barb serves as the Associate Director at the Institute for Community Prosperity. Her work, both locally and nationally, focuses on applying economic approaches to advance community benefit and address complex social challenges.